Advanced SEO Consultation

Description

Within 10 days after the advanced SEO consultation, the client will have a better understanding on what their first or next steps should be to address their needs or online requirements.

No matter what the objective is, whether the client wants to redesign their website and make sure their ranking equity remains intact or if they want to understand how their competitors remain on the 1st page results, this product allows focuses on the primary requirements of the client.

The standard SEO consultation contains a summary analysis with a quick understanding where the site stands, possible issues and what points of action should be.

On the other hand, the advanced SEO consultation provides you with a competitor analysis that focuses on their authority, backlink portfolio, ranking equity, content quality, and usability. It also covers competitor social profiles for Facebook, Twitter, and Instagram.

 

INITIAL DATA ASSESSMENT

Google Indexed Pages YES
Duplicate Content Index YES
Mirror Site Presence YES
XML Sitemap Presence YES
Google Search Console Crawl Errors YES
Google Search Console Manual Actions YES
 

RANKING EQUITY

3rd Party Tool Ranking Equity YES
Branding Equity YES
Local Equity YES
 

WEBSITE PERFORMANCE ASSESSMENT

Web 2.0/HTML 5 YES
HTTPS Check YES
Website Mobile Responsiveness YES
Microformats YES
Site Speed Assessment YES
301 Redirection YES
404 Page Check YES
Duplicate Site Check YES
 

INDEXED CONTENT

Originality / Duplication YES
Keyword Presence YES
Competitive Content Volume Analysis YES
Internal Linking Support YES
Content Formats / Rich Media YES
Image Alt Tags YES
URL Optimization YES
Freshness | Blog Content YES
 

KEYWORDS ASSESSMENT & RECOMMENDATIONS

Business Analysis YES
Target Audience YES
Branded Keyword Identification YES
Generic Keyword Matching YES
Keyword Selection YES
Keyword Grouping NO
URL Mapping NO
 

SILO STRUCTURE

Branding and Core Business Messaging NO
Supporting Product/Service Pages NO
Click Depth of Target Pages YES
Orphaned Pages Check NO
 

CONTENT ASSESSMENT

Indexed Content YES
Duplicate Content YES
Readability Check NO
Keyword Presence YES
Competitive Content Volume Analysis NO
Internal Linking Support NO
Content Formats / Rich Media NO
Image Alt Tags YES
URL Optimization YES
OnPage Blog Content for Freshness YES
META CONTENT DATA REPORT
Title YES
Description YES
H1 YES
Alt Tags YES
 

USABILITY

Phone Number Homepage & Single Page Type
Clickable Logo
Above the Fold Content
Images
Incoming Internal Links
Outbound Internal Links
Image Count
Social Buttons
Calls To Action Buttons
 

TOOLS SETUP & INTEGRATION

Google Search Console YES
Google Analytics Setup YES
BACKLINK ASSESSMENT
Spammy, Toxic, Irrelevant Backlink YES
Deindexed Domain NO
Referring domain with Adult Content NO
Referring domain with Gaming Content NO
Referring domain with Controlled Substances Content NO
Excessive exact Matches YES
Minimal Branding YES
 

COMPETITOR ANALYSIS

AUTHORITY
Domain Age 3
Trust Flow 3
Citation Flow 3
Domain Authority 3
Page Authority 3
 

BACKLINK PORTFOLIO

Number of Backlinks 3
Number of Referring Domains 3
Anchors Cloud 3
 

RANK EQUITY

Numer of Ranking Terms (Ahrefs) 3
Top 10 Ranking Keywords 3
 

INDEXED CONTENT

Indexed Pages 3
Canonical 3
Content Volume (Homepage) 3
Outbound Dofollow links 3
Internal Links 3
XML Sitemap 3
Robots.txt 3
Text/HTML Ratio 3
META CONTENT
Page Title 3
Meta Description 3
H1 3
Alt Tags (Homepage) 3
USABILITY
Mobile-Friendliness 3
Page Loading Speed (Homepage) 3
TOOLS
Google Analytics 3
Google Search Console 3
SHAREABILITY
Social Media Buttons 3
 

SOCIAL MEDIA PROFILES

FACEBOOK
Number of Likes 3
Number of Followers 3
Average Number of Monthly Posts 3
Content Post Types 3
Number of Reviews 3
Ave. Review Score 3
FB Page Creation Date (Est.) 3
 

TWITTER

Number of Followers 3
Number of Likes 3
Number of Tweets 3
Twitter Page Creation Date 3
Content Post Types 3
Average Number of Monthly Posts 3
INSTAGRAM
Number of Followers 3
Number of Posts 3
Average Number of Monthly Posts 3
Content Post Types 3

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